Draft:HalfMyDAF
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#HalfMyDAF is a philanthropic initiative launched in May 2020 to encourage charitable giving from donor-advised funds (DAFs). The campaign offers matching grants to donors who commit to distributing at least half of their DAF assets to nonprofit organizations within a given year.
Background
[edit]The popularity of Donor-advised funds has grown significantly in the United States, with assets reaching over $254 billion by 2023.[1] Federal law does not mandate payout rates for DAF accounts, unlike funds in charitable foundations. [2][3] In 2020, the COVID-19 pandemic created new funding needs for nonprofits while highlighting substantial charitable capital sitting in DAFs.[4]
Founding and structure
[edit]Jennifer and David Risher launched and funded #HalfMyDAF in May 2020[5][6]. The campaign challenges DAF holders to commit to granting at least half of their account balances to nonprofits in the calendar year. Participating donors' chosen nonprofits become eligible for randomly drawn matching grants, typically from $5,000 to $10,000 per organization.[7]
Since 2023, #HalfMyDAF has partnered with the Amalgamated Foundation, which serves as the DAF sponsor for the campaign's matching grant pool, funded by various individuals and organizations.[8]
Impact
[edit]In its first year, #HalfMyDAF contributors moved $8.6 million from their DAFs to over 750 nonprofits.[9] Notable participants in 2020 included John Palfrey (CEO of the MacArthur Foundation), VMware CEO Pat Gelsinger, and Microsoft chief marketing officer Chris Capossela.[10]
By April 2023, the campaign had helped mobilize more than $33 million in grants from DAFs.[10] As of 2025, #HalfMyDAF had grown to help move a total of over $80 million from DAFs to nonprofits.[11]
Reception
[edit]The campaign has been recognized in the philanthropic sector as an innovative approach to accelerating DAF distributions.[1][12] Stanford Social Innovation Review cited the initiative as part of broader shifts in philanthropy toward increased giving during donors' lifetimes.[12] Nonprofit Quarterly highlighted #HalfMyDAF among DAF practices "meeting the moment" by incentivizing faster distribution of charitable capital.[1]
Some advocates for change argue that voluntary initiatives like #HalfMyDAF are insufficient without statutory payout requirements.[13] The Institute for Policy Studies has called for federal legislation to establish mandatory distribution rules similar to those governing private foundations.[1]
External links
[edit]References
[edit]- ^ a b c d "Meet the Donor-Advised Funds That Are Meeting the Moment". Nonprofit Quarterly. 2025. Retrieved 2025-10-25.
- ^ "The Independent Report on DAFs". Institute for Policy Studies. Retrieved 2025-10-25.
- ^ Buhayar, Noah (Nov 21, 2022). "How Fidelity Investments Built America's Biggest Charity".
- ^ Bodine, Tessa (2020-05-06). "Donor-advised funds are stacking up cash. A former Amazon executive wants it given away faster". San Francisco Chronicle. Retrieved 2025-10-25.
- ^ Cooperman, Jackie (2021-12-05). "Meet Maverick Philanthropists With New Models for Tackling Climate Change, Racial Inequality and More". Robb Report. Retrieved 2025-10-26.
- ^ "#HalfMyDAF: A Challenge to Donors to Unlock Capital for a Reimagined World". Giving Compass. 12 May 2020. Retrieved 2025-10-25.
- ^ "FAQ". HalfMyDAF. Retrieved 2025-10-25.
- ^ "#HalfMyDAF 2023". Amalgamated Foundation. Retrieved 2025-10-25.
- ^ "#HalfMyDAF: A Challenge to Donors to Unlock Capital for a Reimagined World". Giving Compass. 2020. Retrieved 2025-10-25.
- ^ a b "#HalfMyDAF Movement Spurs $4.7 Million in Grants So Far, Co-Founder Says". The Chronicle of Philanthropy. 2022-07-07. Retrieved 2025-10-25.
- ^ "HalfMyDAF 2025". HalfMyDAF. Retrieved 2025-10-25.
- ^ a b Fuerstner Gillis, Stephanie; Raikes, Tricia; Raikes, Jeff (2022). "In Tumult, Opportunity: Our Hopes (and Fears) for the Future of Giving". Stanford Social Innovation Review. Retrieved 2025-10-25.
- ^ McGuigan, Ellen (22 March 2021). "Behind the Debate: Examining the Measures of DAF Payout".
Category:Philanthropy in the United States Category:Donor-advised funds Category:Organizations established in 2020 Category:2020 establishments in the United States
References
[edit]External links
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