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Draft:Flowbox (software)

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  • Comment: routine funding rounds are of no interest to us and do not help establish any notability. Theroadislong (talk) 09:16, 17 September 2025 (UTC)


Flowbox
Company typePrivate
IndustrySoftware as a service (SaaS), Marketing technology
Founded2016
FounderMarcus Carloni
HeadquartersStockholm, Sweden
Number of locations
Stockholm, Barcelona, Amsterdam, Copenhagen
Area served
Worldwide
Key people
Eulogi Bordas (CEO)
ProductsUser-generated content (UGC) platform
Websitegetflowbox.com

Flowbox is a Swedish technology company that provides software for brands and retailers to collect and display user-generated content (UGC) such as customer photos and videos on their e-commerce websites. Founded in 2016, the company has operations in Stockholm, Barcelona, Amsterdam and Copenhagen.[1]

History

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Flowbox was founded by Marcus Carloni 2016.

In June 2022, Flowbox merged with Photoslurp,[2][3] a Barcelona-based UGC platform used primarily by fashion and lifestyle brands. Following the merge Eulogi Bordas became the new CEO of Flowbox.[4]

In September 2025, Flowbox acquired the Danish influencer-marketing platform Dreaminfluence.[1][5][6]Following the deal, Flowbox employs around 70 people company-wide,[1]

References

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  1. ^ a b c "Flowbox acquires Dreaminfluence". Tech.eu. 2025-09-04. Retrieved 2025-09-05.
  2. ^ Tepper, Fitz (2015-11-16). "Photoslurp Helps Brands Sell Products From Instagram". TechCrunch. Retrieved 2025-07-16.
  3. ^ Lomas, Natasha (2017-11-06). "Photoslurp bags $870k for its 'shop the look' UGC marketing platform". TechCrunch. Retrieved 2025-07-16.
  4. ^ "Flowbox appoints new CEO". Flowbox Blog. Flowbox. 29 June 2022. Retrieved 25 September 2025. Flowbox … announces the appointment of Eulogi Bordas as CEO of the company.
  5. ^ "Flowbox compra a la danesa Dreaminfluence para consolidarse como referencia del user generated content en Europa". Marketing4eCommerce (in Spanish). 2025-09-04. Retrieved 2025-09-05.
  6. ^ "Flowbox versterkt Europese positie met overname Dreaminfluence". Marketing Report (in Dutch). 2025-09-04. Retrieved 2025-09-05.


See also

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References

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