User:Zaifuddin Baharin/sandbox

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Declined by DoubleGrazing 2 seconds ago. Last edited by DoubleGrazing 2 seconds ago. Reviewer: Inform author.

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Jasrina Binti Jasni is a Malaysian entrepreneur, beauty pageant titleholder, empowerment advocate, and hijab model. She gained prominence as Mrs. Borneo International World 2024 and was awarded the Mrs. Advocacy title at the Mrs. International World 2025 pageant. Jasrina is the founder of The Beast Cosmetics and The Art Figura, brands that emphasize beauty and fragrance, creative storytelling, and eco-conscious innovation.

Early Life and Background

Born in Sabah, Malaysia, Jasrina began her public career as the 1st runner-up in the Nur/Dara Covergirl Competition (2007–2008), marking her entry into the modeling and beauty industry.

Career and Entrepreneurship

Jasrina is the founder and CEO of:

The Beast Cosmetics – a clean beauty brand promoting ethical and sustainable products.
The Art Figura – a cultural art brand combining traditional Malaysian stories with modern eco-friendly design.

Pageantry and Advocacy

In 2024, Jasrina was crowned Mrs. Borneo International World, representing East Malaysia. She used the platform to promote environmental sustainability and cultural pride. She was later honored as Mrs. Global International Ambassador 2024 and in 2025, received the Mrs. Advocacy award at the Mrs. International World 2025 finals in Florida, USA.

Awards and Recognition

Mrs. Advocacy – Mrs. International World 2025
Mrs. Global International Ambassador 2024
Mrs. Borneo International World 2024 (East Malaysia)
Young Entrepreneur of the Year 2024 – International Excellence Award, Dubai (Exito Events)
Greatest Creative Art Excellence Award 2024 – MAD Branding Group
Most Inspiring Beauty Practitioner 2023 – International Fashion & Lifestyle Awards
1st Runner-Up, Nur/Dara Covergirl Competition (2007–2008)

Media and Public Features

Jasrina’s work has been highlighted in:

Utusan Borneo. <ref>Jasrina anak Sabah menuju kemuncak dunia
Suara Sarawak. <ref>Berhijab tidak halang kerjaya industri seni
SLAY KL. <ref>Interview on TikTok
YouTube. <ref>SLAY KL collaboration video
Facebook. <ref>Rentak Sejuta video coverage
Instagram. <ref>@jasrina.j

References

Personal Philosophy

Jasrina is known for promoting modest fashion and empowering women through her work. She continues to advocate for sustainability, purpose-driven branding, and cultural pride.