User:Lemuser/sandbox
| Type of business | Private |
|---|---|
Type of site | Marketing & Advertising |
| Headquarters | , India |
| Area served | Worldwide |
| Key people | Subra Krishnan - CEO |
| Industry | Software as a Service |
| Employees | 50-100 |
| URL | www |
| Launched | 2008 |
| Current status | Active |
Lemnisk is a real-time marketing automation solution built on an intelligent & secure Customer Data Platform (CDP) orchestrating 1-to-1 personalization and cross-channel customer journeys at scale that increases conversions, retention & growth for enterprises.[1]
Features
[edit]Customer Data Platform (CDP)
[edit]Lemnisk CDP is designed to optimize customer acquisition, engagement, and satisfaction, by driving hyper-personalization and growth across all marketing channels and touchpoints.[2]
AI Engine
[edit]The Artificial Intelligence (AI) engine in Lemnisk helps to reach the right audience at the right time, on the right channel, and with the right message. It helps companies and brands to have a more targeted approach and focus their marketing budget and efforts in the right direction.[3]
Data Security
[edit]The Lemnisk platform is ISO 27001 certified and ISO 27018 compliance certified, accredited by BSI Group.[4]
Recognition
[edit]- First CDP in India to receive the RealCDP certification from the CDP Institute
- Recognized by Forrester Research as a Real-Time Interaction Management (RTIM) provider in the "Forrester Now Tech: RTIM Q2 2020 report"
- Featured in Chiefmartec's Marketing Technology Landscape Supergraphic as one of the vendors in the CDP and Marketing Automation categories in 2019[5] and 2020[6]
Notable Partnerships
[edit]See also
[edit]References
[edit]- ^ "Lemnisk". Crunchbase.
- ^ Team, Foresight (January 3, 2019). "Meet Lemnisk: The Leading Customer Data Platform (CDP) for FinServ". ForesightOne.
- ^ "50 Expert Insights on How AI is Transforming DAM & MarTech". MerlinOne.
- ^ "Lemnisk Gets Recertification on ISO 27001 and ISO 27018". PR Newswire.
- ^ Brinker, Scott (April 4, 2019). "Marketing Technology Landscape Supergraphic (2019): Martech 5000 (actually 7,040)". chiefmartec.
- ^ Brinker, Scott (April 22, 2020). "Marketing Technology Landscape Supergraphic (2020): Martech 5000 — really 8,000, but who's counting?". chiefmartec.
- ^ "Lemnisk Partners With Infosys Finacle to Co-Innovate on Digital Marketing Solutions for Banks". PR Newswire. May 7, 2019.
- ^ "Lemnisk Partners With Infosys Finacle to Co-Innovate on Digital Marketing Solutions for Banks". Bloomberg. May 8, 2019.
- ^ Team, Verdict (May 8, 2019). "Lemnisk, Infosys Finacle partner to develop new platforms for banks". Verdict.