Talk:SWOT analysis

Archives (Index)

2011 2012 2016 2014 2015 2018 2019 2020 2021 2024

This page is archived by ClueBot III.

Propose SWOTT on the SWOT Analysis Talk Page as a variation.

SWOTT, where the second T is for stakeholders temptations.

Introducing SWOTT: Extending SWOT with Ethical Temptations 

In the evolving landscape of corporate strategy, traditional frameworks like SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) remain foundational for assessing business environments. However, as ethical considerations gain prominence, a new variation, SWOTT analysis, has emerged to address a critical gap: the ethical risks stakeholders face. Introduced in a 2024 industry report by Smithers (The Future of sustainable EV tires to 2029), SWOTT adds a fifth element—"Temptations"—to the SWOT framework, spotlighting deliberate choices that could undermine ethical integrity.

What is SWOTT Analysis? 

SWOTT retains the core components of SWOT but introduces "Temptations" as a distinct category to highlight ethical risks or shortcuts that stakeholders might consider. Unlike weaknesses (internal deficiencies) or threats (external risks), temptations represent intentional decisions to bypass regulations, ethical standards, or best practices for short-term gain. This makes SWOTT particularly relevant in industries facing scrutiny over sustainability, such as tire manufacturing.

The Smithers report applies SWOTT to the tire industry, identifying specific temptations, including:

• Greenwashing: Overstating the environmental benefits of products or practices, such as claiming tires are "eco-friendly" without substantiation.
• Green Hushing: Underreporting or staying silent on environmental efforts, like battery production impacts or recycling challenges.
• Anti-Competitive Practices: Engaging in price-fixing or colluding with competitors to control markets.
• Regulatory Bypassing: Outsourcing unsustainable practices to emerging markets or deferring innovations like airless tires to maximize profits from existing pneumatic technologies.

By explicitly naming these temptations, SWOTT encourages companies to confront ethical risks head-on during strategic planning.

Why Temptations Matter Temptations differ from weaknesses or threats because they involve agency—choices stakeholders make under pressure to prioritize profit, market share, or operational ease. For example, a tire manufacturer might face the temptation to sell used tires to emerging markets, ignoring environmental or safety implications. Similarly, using greenhouse gas-intensive electricity in production while claiming sustainability credentials is a deliberate ethical shortcut, not merely a market threat.

The SWOTT framework’s focus on temptations alignsWITH with growing demands for corporate transparency and accountability. Consumers, regulators, and investors increasingly expect businesses to address ethical risks proactively, making SWOTT a timely addition to strategic toolkits.

Applications in the Tire Industry and Beyond The Smithers report highlights SWOTT’s utility in the tire industry, where sustainability pressures are acute. For instance, deferring investment in airless tire technology to extend the profitability of pneumatic tires is a temptation that could delay innovation. Similarly, non-transparent

Note there is a Conflict of Interest (COI) as I have developed the idea. Omenega (talk) 01:20, 21 May 2025 (UTC)

Wikipedia is based on reliable sources. You are not a reliable source, so No.

(I have attempted to fix the crappy formatting of this entry) Roxy the dog 10:41, 21 May 2025 (UTC)

Thanks. It is right. Just to learn what abiuut my two Smithers publications

Thanks so much 2800:2121:E000:74A:C4C6:8A48:9EEE:A15B (talk) 12:37, 21 May 2025 (UTC)