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Draft:Mercury Technology Solutions

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Mercury Technology Solutions is an Information Technology services and software company founded in 2017 and based in Hong Kong.[1][2] The company provides a suite of software solutions and digital marketing services focused on business operations, marketing automation, customer communication, and content management, often utilizing AI and Blockchain technologies.[2] Its stated goal is to help businesses improve efficiency and marketing impact through technology, using the tagline "Accelerate Digitality."[3]

History

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Mercury Technology Solutions was established in Hong Kong in 2017.[1] According to the company website, its initial focus was on providing software solutions for the supply chain industry.[2] In 2021, it reportedly engaged in projects involving NFTs and blockchain, including launching a "Phygital" (Physical linked to Digital Asset) NFT Marketplace. The company states it began leveraging Large Language Models (LLMs) in its solutions in 2022 and launched its Muses AI platform in early 2023. It also lists representative offices or R&D presence established in Singapore (2022), Japan (2023), and the United Kingdom (2023).[2]

Products and Services

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Mercury Technology Solutions offers a range of software platforms and IT services, primarily aimed at businesses:[3]

Communication & CRM

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Content, SEO & Marketing

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  • Mercury CMS: A Content management system (CMS) for creating, managing, and publishing digital content, featuring built-in SEO recommendations, technical SEO functionalities (like sitemap generation), content scheduling, and multilingual support.
  • Mercury ContentFlow AI Suite: An integrated software suite developed to streamline the workflow for creating, managing, and optimizing e-commerce product descriptions. It combines AI assistance (via Muses AI) for content drafting, CMS features for organization and version control, and integrated SEO guidance. It is designed to handle large volumes of SKUs through batch processing. *(Product concept based on provided context)*[3]
  • Mercury SEM Services: Provides Search engine marketing (SEM) services encompassing SEO, Search engine advertising (SEA) via platforms like Google Ads and Facebook Ads, and Social media optimization (SMO). The company's SEO offerings explicitly include services for LLM SEO (also termed Generative AI Optimization or GAIO), focused on enhancing online visibility within AI models and conversational search results by addressing factors like content relevance, E-A-T signals (Expertise, Authoritativeness, Trustworthiness), online reputation management, and Structured data.[4]
  • Mercury Listing/Directory Solution: A platform functioning as a digital business directory, allowing businesses to create and manage listings. It integrates with the Mercury CMS and PartnerPlus solutions.

AI & Integration

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  • Mercury Muses AI: An AI add-on service for the Mercury ecosystem. It acts as an agent to assist with tasks such as generating blog and email content, enhancing SEO metadata, translating content, identifying sales follow-up actions, automating tasks, and serving as a customizable internal knowledge base assistant.
  • Customized AI & Blockchain Integration: The company offers custom development and integration services involving AI and Blockchain technologies for specific client needs.

Business Operations & Membership

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  • Mercury Business Operation Suite: An ERP system providing modules for Sales Management, Purchase Management, Expense Claim Management, Accounting, HRM (including timesheets, leave applications), and Project management.
  • Mercury PartnerPlus: A platform designed for managing business partnerships, including affiliate programs and reseller channels. Features include commission automation, performance tracking, and communication tools.
  • Amalgam Membership System: A system for creating and managing membership programs. It includes tools for member registration, Payment processing, selling digital goods, and implementing referral/loyalty programs. Available with Telegram and Web user interfaces.

Physical-Digital Integration

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  • Mercury Phygital Solutions: Solutions aimed at blending physical and digital customer experiences. This involves integrating technologies like people counting in physical locations with digital communication channels managed through platforms like Kaon Messaging and SocialHub CRM.

Technology

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Mercury Technology Solutions utilizes Artificial intelligence, particularly Large Language Models, within its Muses AI and ContentFlow AI Suite offerings.[2] The company also develops solutions incorporating Blockchain technology, notably for NFT applications and loyalty programs.[2] A core focus appears to be on creating integrated software suites where different modules and services work together within a unified ecosystem.[3]

References

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  1. ^ a b "MERCURY Technology Solution - 2025 Company Profile & Competitors - Tracxn". tracxn.com. Retrieved 2025-04-18.
  2. ^ a b c d e f "About us | MERCURY". mtsoln.com. Retrieved 2025-04-18.
  3. ^ a b c d Information provided by user context and previous interactions.
  4. ^ "LLM SEO Service | Future-Proof Your Visibility in AI Search | Mercury". mtsoln.com. Retrieved 2025-04-18.

Category:Technology companies of Hong Kong Category:Software companies of Hong Kong Category:Information technology companies Category:Companies established in 2017 Category:Search engine optimization Category:Artificial intelligence applications