Wikipedia:Yes, it is promotion

Wikipedia does not allow promotion, advertising, marketing or public relations. This gets explained to a lot of new users. Some of those new users then react with "ok but how do I (spread awareness, make sure people know about it, etc)?" If you have been linked to this essay, you are probably one of them.

Promotion is promotion no matter what you call it

Spreading awareness of something is promoting it. If your reaction to "Wikipedia is not for promotion" is to argue you were:

• "ensuring awareness" for your service, cause, website, or project
• "making sure people know about" your product, service, website, or project
• "keeping the story straight" in an article about you or someone/something you have close ties with
• "posting facts" that other editors think sound like an advertisement

... then you are using Wikipedia for promotional purposes.

If you plan to write about you or something you have ties with

If you're here because you want to make or work on an article that's about you or someone or something you have close ties with, here's what you need to know:

• WP:AUTOBIOGRAPHY - Do not write a page about yourself. It's theoretically possible to, but it's very hard for someone to do so neutrally. It also connects to the other problems in this list.
• WP:COI - If you have any close ties to a subject (whether it's financial, familial, friendly, unfriendly, competitive, whatever), you must not edit any article relating to that topic. You can however request edits on the article's talk page, though we are under no obligation to edit the article for you, or in the way you want.
• WP:NOLEGALTHREATS - If you threaten anyone with a lawsuit, or even just imply that there might be "consequences" (which may or may not be legal), you may be blocked. If we think that those "consequences" are violent, we may have to contact the police (even if you did not mean them seriously).
• WP:PAID - If you are being compensated or are expecting any kind of compensation for your work on this site, you must disclose your employer, client, or affiliation per our terms of use.
• WP:OWN - You do not own any article about you, your company or your product. Nobody owns any articles here. We may have an article about you, but it is not yours.
• WP:ILLEGIT - Do not try to pretend to be someone else. We can and will block you, as a person (not just one of your accounts, but any account you make), from editing. At that point, any action you take on any account can be reverted as if it was petty vandalism and any page you make can be deleted.
• WP:BLP - We will remove pretty much any information about living people that is not reliably sourced, positive or negative. Need us to remove something an angry ex-employee posted about you? No problem. Want to brag about yourself? We are going to remove that, too. Ideally, if something stays in our articles, it's because that information is present elsewhere as per any notable reliable sources.
• WP:GNG - Our standard for an article is notability, not existence. An article must cite at least three professionally-published mainstream academic or journalistic sources that are specifically about the subject but not affiliated with or dependent on it.
• WP:WIKILAWYER - We care less about technicalities than the spirit of policy.
• WP:OTHERSTUFF - If you find an older Wikipedia article on another subject that seems no less promotional than your own contributions, this can't be used to support your own edits. You should point this article out to us so we can delete that one, too.
• WP:FREESPEECH - Wikipedia is not a governmental entity. You do not have free speech here; this is our website and we can tell you to leave it alone at any time. That is our right to free speech, which you have no right to take away from us.

That doesn't work for you?

If you do not or can not agree to any of that, or are still looking for loopholes, you need to find a different site. If you are still asking "so how do I get an article about (me or my business)?" then here's the answer:

1. Focus on your career or calling, or whatever it is that people are going to write about. Stay off this site for now.
2. Be so good at what you do that newspapers and magazines write articles about you. Keep staying off this site.
3. Be so good that someone with no connection to you sees those magazine and newspaper articles and decides to summarize those, creating a Wikipedia article about you or what you do. Do not get on the site just yet.
4. Stay away from that article. You really do not need to get involved in any article about you or your work.
5. Go work on other articles, as long as they're not about competing or related subjects.