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World Tourism rankings

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Countries by tourist arrivals in 2019

The World Tourism rankings are compiled by the United Nations World Tourism Organization as part of their World Tourism Barometer publication, which is released up to six times per year. It ranks destinations by the number of international visitor arrivals, by the revenue generated by inbound tourism, and by the expenditure of outbound travelers.

Most visited destinations by international tourist arrivals

In 2024, there were 1.45 billion international tourists, with a growth of 11.5% compared to 2023.[1] The top ten destinations were:[1]

International tourist arrivals (in millions)
Destination 2024[1] Change
(2023 to
2024)
(%) 		2023[2] 2022[3]
 France 102.0 Increase 2 100 79.4
 Spain 93.8 Increase 10.1 85.2 71.7
 United States 72.4 Increase 8.3 66.5 50.9
 Turkey 60.6 Increase 10.5 55.2 50.5
 Italy 57.8 Increase 1.4 57.2 49.8
 Mexico 45.0 Increase 6.6 42.2 38.3
 United Kingdom 41.8 Increase 12.2 37.2 30.7
 Germany 37.5 Increase 7.8 34.8 28.5
 Japan 36.9 Increase 47.0 25.1 3.8
 Greece 36.0 Increase 10.1 32.7 27.8

Rankings by continent

Africa

In 2024, Africa welcomed approximately 75 million international tourist arrivals, reflecting a strong recovery in the continent’s tourism industry.[4] The top ten African destinations in 2024 were:

International tourist arrivals (in millions)
Destination 2024[4] 2023[5] 2022[6]
 Morocco 17.4 14.52 10.87
 Egypt 15.7 14.90 11.72
 Tunisia 10.25 8.3 6.44
 South Africa 8.92 8.5 5.7
 Algeria 3.5 3.0 2.2
 Kenya 2.4 2.0 1.48
 Tanzania 2.14 1.8 1.4
 Seychelles 1.4 1.3 1.0
 Ghana 1.2 1.0 0.8
 Rwanda 1.1 0.9 0.7

Americas

In 2024, there were 213.4 million international tourist arrivals to the Americas, an increase of 6.7% compared to 2023. In 2024, the top ten destinations were:

International tourist arrivals (in millions)
Destination 2024[7][8] 2023[note 1] 2022[note 2]
 United States 72.4 66.3 50.8
 Mexico 45.0 41.9 38.3
 Canada 20.0 18.3 12.8
 Dominican Republic 8.5 8.0 7.1
 Brazil 6.7 5.9 3.6
 Argentina 6.6 7.2 3.8
 Colombia 6.5 5.8 4.5
 Puerto Rico 5.6 5.0 4.2
 Chile 5.2 3.7 2.0
 Peru 3.2 2.5 2.0

Asia (incl. Middle East)

In 2024, the top ten destinations were:

International tourist arrivals (in millions)
Destination 2024[note 3] 2023[note 4] 2022[note 5]
 China 64.9 35.5 ―
 Hong Kong 45.0 34.0 0.6
 Japan 36.9 25.1 3.8
 Thailand 35.5 28.2 11.2
 Macau 34.9 28.2 5.7
 Saudi Arabia 29.7 27.0 16.6
 Malaysia 25.0 20.1 10.1
 United Arab Emirates 18.72 17.15 14.36
 Vietnam 17.5 12.6 3.7
 South Korea 16.4 11.0 3.2

Europe

In 2024, there were 747.3 million international tourist arrivals to Europe, an increase of 5.5% over 2023. Top 10 destinations of the last four years were:

International tourist arrivals (in millions)
Destination 2024[3] 2023[3] 2022
 France 102.0 100.0 93.2
 Spain 93.8 85.2 71.6
 Turkey 60.6 55.2 50.5
 Italy 57.9 57.3 49.9
 United Kingdom ― 37.2 30.7
 Germany 37.5 34.8 28.4
 Greece 36.0 32.7 27.8
 Austria 32.2 30.9 26.2
 Portugal ― 26.5 22.2
 Netherlands 21.2 20.3 16.1

International tourism receipts

International tourism receipts are the earnings a country makes from foreign visitors' spending on goods and services during their stay, such as expenditures accommodation, food and drink, and shopping. In 2024, the top ten destinations were:

International tourism receipts (US$billions)[1]
Region 2024 2023 % Change
(local currency)
(2023 to 2024)
 United States 215.0 189.1 Increase 13.7%
 Spain 106.5 92.0 Increase 15.8%
 United Kingdom 84.5 73.4 Increase 15.1%
 France 77.1 71.2 Increase 8.3%
 Italy 58.7 55.9 Increase 5.0%
 United Arab Emirates 57.0
 Turkey 56.3 50.1 Increase 12.4%
 Japan 54.7 38.6 Increase 38.1%
 Australia 52.0 46.1 Increase 12.4%
 Canada 49.9 45.4 Increase 8.8%

International tourism expenditure

The top ten spenders on international tourism for 2024 were:

International tourism expenditure (US$ billion)
Country 2024 2023[2] 2022[3]
China 250.6 196.5 114.8
United States 177.8 150.0 114.9
Germany 120.3 111.9 89.4
United Kingdom 119.2 110.3 ―
France 60.0 49.0 47.7
Australia 45.6
Canada 43.4 38.3 24.4
Russia 38.9 33.0 ―
Italy 35.7 34.2 26.5
India 35.0 33.3 25.9

See also

References

  1. ^ a b c d "Global and regional tourism performance". UN Tourism. Retrieved 4 November 2025.
  2. ^ a b "World Tourism Barometer" (PDF). World Tourism Organization. May 2024. p. 19. Retrieved 24 June 2024.
  3. ^ a b c d "International Tourism – 2023 starts on a strong note with the Middle East recovering 2019 levels in the first quarter" (PDF). webunwto.s3.eu-west-1.amazonaws.com. Archived from the original (PDF) on 2 August 2023.
  4. ^ a b "Africa's 9 most visited countries". Business Insider Africa. 3 March 2025. Retrieved 6 May 2025.
  5. ^ "Africa News Issue 23". UN Tourism. Retrieved 6 May 2025.
  6. ^ "UNWTO 2022: A Year in Review". UN Tourism. Retrieved 6 May 2025.
  7. ^ "Global and regional tourism performance". www.unwto.org. Retrieved 26 January 2025.
  8. ^ "World Tourism Barometer Statistical Annex" (PDF). The World Tourism Organization.

Notes

  1. ^ All 2023 (Americas) figures from official national tourism authorities and government statistical releases:
    1. "International Visitor Arrivals to the United States – 2023" (PDF). U.S. National Travel and Tourism Office (NTTO). May 2024. Retrieved 12 November 2025.
    2. "Turismo de Internación a México 2023". Secretaría de Turismo (SECTUR) / INEGI. 2024. Retrieved 12 November 2025.
    3. "Year-in-Review 2023 – Overnight Arrivals". Destination Canada. 2024. Retrieved 12 November 2025.
    4. "Informe de Turismo 2023" (PDF). Ministerio de Turismo de la República Dominicana (MITUR). January 2024. Retrieved 12 November 2025.
    5. "Brasil recebeu 5,9 milhões de turistas estrangeiros em 2023". Ministério do Turismo / Embratur. January 2024. Retrieved 12 November 2025.
    6. "Anuario Estadístico de Turismo 2023" (PDF). Ministerio de Turismo y Deportes de Argentina. 2024. Retrieved 12 November 2025.
    7. "En 2023 más de 5,86 millones de viajeros no residentes llegaron a Colombia". Ministerio de Comercio, Industria y Turismo (MinCIT). January 2024. Retrieved 12 November 2025.
    8. "Discover Puerto Rico Annual Report 2023". Discover Puerto Rico / Puerto Rico Tourism Company. 2024. Retrieved 12 November 2025.
    9. "Perfil del Turista Receptivo 2023". Subsecretaría de Turismo de Chile. 2024. Retrieved 12 November 2025.
    10. "Perú recibió 2,5 millones de turistas extranjeros en 2023". Ministerio de Comercio Exterior y Turismo (MINCETUR). February 2024. Retrieved 12 November 2025.
  2. ^ All 2022 (Americas) figures from official national tourism statistics and government sources:
    1. "International Visitation to the United States — 2022" (PDF). U.S. National Travel & Tourism Office (NTTO). May 2023. Retrieved 12 November 2025.
    2. "Results of Tourism Activity — December 2022 (International Visitors to Mexico)" (PDF). SECTUR / INEGI (DataTur). January 2023. Retrieved 12 November 2025.
    3. "Year-in-Review 2022 — Overnight Arrivals" (PDF). Destination Canada. 2023. Retrieved 12 November 2025.
    4. "Datos 2022 — Llegadas de Extranjeros No Residentes". Ministerio de Turismo de la República Dominicana (SITUR / MITUR). 2024. Retrieved 12 November 2025.
    5. "Brasil recebe mais de 3,63 milhões de turistas estrangeiros em 2022". Ministério do Turismo do Brasil. 31 January 2023. Retrieved 12 November 2025.
    6. "Anuario Estadístico de Turismo 2022" (PDF). Ministerio de Turismo y Deportes de la Nación (Argentina). 2023. Retrieved 12 November 2025.
    7. "Colombia cerró 2022 con 4,6 millones de visitantes no residentes". Fondo Nacional de Turismo (FONTUR) / MinCIT (cifras Migración Colombia). 21 September 2023. Retrieved 12 November 2025.
    8. "Discover Puerto Rico Announces 2022 as a Record-Setting Year". Discover Puerto Rico (DMO). 8 December 2022. Retrieved 12 November 2025.
    9. "Más de dos millones de turistas extranjeros visitaron Chile en 2022". Subsecretaría de Turismo (Gobierno de Chile). 31 January 2023. Retrieved 12 November 2025.
    10. "Informe de Transferencia de Gestión del Sector — 2023 (Cierre 2022)" (PDF). Ministerio de Comercio Exterior y Turismo (MINCETUR, Perú). 9 May 2023. Retrieved 12 November 2025.
  3. ^ Official 2024 (Asia) data from national tourism authorities and statistics offices:
    1. "610 Million Exit-Entry Trips Recorded in 2024 (incl. 64.882 million foreign nationals' trips)". National Immigration Administration (China). 15 January 2025. Retrieved 12 November 2025.
    2. "HKTB: Close to 45 Million Visitors in 2024 (provisional)" (PDF). Hong Kong Tourism Board. 15 January 2025. Retrieved 12 November 2025.
    3. "Japan caps record year with 36.87 million visitors in 2024". Reuters. 15 January 2025. Retrieved 12 November 2025.
    4. "Thailand 2024 foreign tourist arrivals at 35.5 million". Reuters. 27 January 2025. Retrieved 12 November 2025.
    5. "Visitor arrivals for the whole year of 2024". DSEC Macao. 21 January 2025. Retrieved 12 November 2025.
    6. "Saudi Arabia reports 29.7 million international visitors in 2024". Argaam (citing Ministry of Tourism). 22 June 2025. Retrieved 12 November 2025.
    7. "Malaysia reports just over 25 million international tourists in 2024". Reuters. 5 February 2025. Retrieved 12 November 2025.
    8. "Dubai Welcomes 18.72 Million International Visitors (2024)". Dubai DET. 2025. Retrieved 12 November 2025.
    9. "VNAT: More than 17.5 million international visitors in 2024". Vietnam National Administration of Tourism (VNAT). 7 January 2025. Retrieved 12 November 2025.
    10. "KTO: South Korea welcomed 16.37 million foreign visitors in 2024". The Korea Herald. 6 February 2025. Retrieved 12 November 2025.
  4. ^ Official 2023 (Asia) data from national tourism authorities and government publications:
    1. "Number of China's Exit-Entry Personnel Exceeds 424 Million in 2023 (incl. 35.478 million foreign nationals)". National Immigration Administration (China). 22 January 2024. Retrieved 12 November 2025.
    2. "HKTB Announces 34 Million Full-Year Visitor Arrivals in 2023" (PDF). Hong Kong Tourism Board. 13 January 2024. Retrieved 12 November 2025.
    3. "JNTO: 25.07 million international visitors in 2023". Travel Voice (JNTO data). 23 January 2024. Retrieved 12 November 2025.
    4. "Bank of Thailand MPR: 28.2 million foreign tourists in 2023" (PDF). Bank of Thailand. 10 June 2024. Retrieved 12 November 2025.
    5. "Tourism Statistics 2023 (Q4): Full-year visitor arrivals". DSEC Macao. 2024. Retrieved 12 November 2025.
    6. "UN Tourism applauds Saudi Arabia's milestone – 27 million international in 2023". UN Tourism. 26 February 2024. Retrieved 12 November 2025.
    7. "Malaysia Tourism Key Performance Indicators 2023" (PDF). Tourism Malaysia / MOTAC. 2024. Retrieved 12 November 2025.
    8. "Dubai Annual Tourism Report: 17.15 million visitors in 2023". Dubai DET. 2024. Retrieved 12 November 2025.
    9. "International visitors to Viet Nam reach 12.6 million in 2023". VNAT. 1 January 2024. Retrieved 12 November 2025.
    10. "KTO: 11.03 million foreign tourists in 2023". Korea.net (KTO). 31 January 2024. Retrieved 12 November 2025.
  5. ^ Official 2022 (Asia) data from national tourism agencies and statistical offices:
    1. "HKTB: 2022 Full-Year Arrivals" (PDF). Hong Kong Tourism Board. 16 January 2023. Retrieved 12 November 2025.
    2. "Japan records 3.8 million foreign visitors in 2022". Xinhua. 18 January 2023. Retrieved 12 November 2025.
    3. "Thailand beats 2022 tourism target with 11.15 million arrivals". Reuters. 24 January 2023. Retrieved 12 November 2025.
    4. "Visitor arrivals for 2022". Gov. of Macao SAR. 20 January 2023. Retrieved 12 November 2025.
    5. "UNWTO: Saudi Arabia 16.6 million in 2022". Arabian Business. 17 May 2023. Retrieved 12 November 2025.
    6. "Malaysia recorded 10.07 million tourist arrivals in 2022". Tourism Malaysia. 2023. Retrieved 12 November 2025.
    7. "Annual Visitor Report 2022". Dubai DET. 2023. Retrieved 12 November 2025.
    8. "Viet Nam welcomed 3.66 million international visitors in 2022". VNAT. 3 January 2023. Retrieved 12 November 2025.
    9. "Foreign tourist arrivals rebounded to 3.2 million in 2022". The Korea Times. 30 January 2024. Retrieved 12 November 2025.
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