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Easy on Me

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Vorlage:Short description Vorlage:Other uses Vorlage:Use British English Vorlage:Use dmy dates Vorlage:Infobox song

"Easy on Me" is a song recorded by English singer-songwriter Adele for her upcoming fourth studio album, 30 (2021). It was released on 15 October 2021 by Columbia Records as the lead single from the album.[1][2][3][4] The single marks the first solo release from the singer in five years.[5] Written by Adele with its producer, Greg Kurstin, "Easy on Me" is a piano ballad with lyrics that discuss themes of nostalgia, regret, separation and forgiveness.

Background and promotion

Starting on 1 October 2021, multiple posters and projections stating "30" appeared on significant landmarks and buildings in different cities around the world.[6] Installments of the logo were largely linked to the title of Adele's upcoming studio album.[7][8] On 4 October, the singer's social media accounts were updated for the first time in months.[9] The following day, Adele teased the song and its music video through an instrumental clip she posted on her social media.[1][10] The black-and-white teaser shows Adele putting a cassette tape into the tape deck of a truck and turning up the volume. She then drives off with the windows rolled down, while piles of sheet music fly out of the windows.[5][11] Billboard writer Gil Kaufman thought the visuals were "Adele to the core".[12] The teaser was widely compared to the music video of "Hello".[13] The instrumental music was described as a "piano ballad".[14] The teaser clip of the song garnered over 16M views, becoming the most viewed clip by a female artist on Twitter.

During an interview with Vogue, it was revealed that long-time collaborator Greg Kurstin worked on the song.[15] The staff at Capital FM interpreted the song title as documenting the "start of a blossoming relationship".[13] On 9 October, the singer shared a 40-second preview of the song via Instagram Live.[16]

Composition

According to the sheet music published at musicnotes.com, "Easy on Me" is written in the key of F major.[17]

Critical reception

Vorlage:Song ratings

Neil McCormick of The Daily Telegraph called the song a "bold comeback single", contrasting "Easy on Me" simple piano arrangement with "Hello"'s sleek power ballad production. He awarded the song five out of five stars, writing "...Adele possesses the voice that digs deepest into the soul of the world. And lord, she's singing her heart out on this song."[18] Evening Standard writer Jochan Embley lauded "Easy on Me" for its plaintive piano, elegant vocals, and "lilting" melodies. He said the song is a testament to Adele's resistance to pop music trends, avoiding "bombastic hyperpop or anodyne reggaeton", and staying true to her style. Nevertheless, Embley felt the song "doesn't quite match the mascara-streaked sorrow of "Someone Like You" (2011), or the soaring emotional heights of "Hello" (2015). But it is just about as powerful."[19] Music critic Alexandra Pollard, writing for The Independent, opined that "Easy on Me" has Adele "addressing her nine-year-old son, attempting to explain to him why she chose to take apart the life he knew." Pollard admired the "raspy" vocals, sentimental lyrics, polished sound, and the piano composition evocative of "Exile" (2020) by Taylor Swift and Bon Iver, but however, found the chorus less catchy than "Hello".[20] In his The Guardian review, music journalist Alexis Petridis highlighting the typical "Adele-esque" sound of the song, consisting of soulful vocals and relatable lyrics, and added that, though "Easy on Me" is not as arresting as "Someone Like You", it is still better than some forgettable tracks on 25 (2015).[21] The TimesPflichtangabe Text für Zitat im Zitat fehlt Will Hodgkinson said "Easy on Me" is a "great tune", but not as impressive as her previous lead singles.[22]

Music video

The accompanying music video for "Easy on Me" was filmed on 15–16 September 2021 in Quebec, and directed by Canadian filmmaker Xavier Dolan who had previously worked with Adele on the music video for her 2015 single "Hello". Filming took place at the Chemin Jordan and the Domaine Dumont Chapelle Ste-Agnès in Sutton, a town in southwestern Quebec,[23][24] including the same house used for "Hello".[25] The music video opens in black and white and shifts to color halfway through, as the track's beat becomes more prominent.[26]

Release history

Release dates and formats for "Easy on Me"
Region Date Format(s) Label Vorlage:Abbr
Various 15 October 2021 Vorlage:Hlist Columbia [1]
United States 18 October 2021 Adult contemporary radio [27]
19 October 2021 Contemporary hit radio [28]
Germany 22 October 2021 CD single Vorlage:Hlist [29]
Various November 2021 Cassette Columbia [30]

References

Vorlage:Reflist

Vorlage:Adele

  1. ↑ a b c Easy On Me - October 15. via Instagram, abgerufen am 5. Oktober 2021.
  2. ↑ Emma Kelly: Adele announces comeback single Easy On Me is out next week. In: Metro. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  3. ↑ Andre Paine: Adele says Hello to Columbia Records UK. In: Music Week. 12. Oktober 2021, abgerufen am 13. Oktober 2021 (englisch).
  4. ↑ 30 - November 19. In: Twitter. 13. Oktober 2021, abgerufen am 13. Oktober 2021.
  5. ↑ a b Meredith Nardino: Adele Announces New Song 'Easy On Me' After 5-Year Hiatus: Hear the First Preview. In: US Magazine. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  6. ↑ Vorlage:Cite magazine
  7. ↑ Progress Report: Adele. In: DIY. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  8. ↑ Quinn Moreland: Adele Teases New Song "Easy on Me": Watch. In: Pitchfork. 5. Oktober 2021, abgerufen am 6. Oktober 2021.
  9. ↑ Marc Savage: Adele: Anticipation builds for new music as singer updates social media. BBC News, 4. Oktober 2021, abgerufen am 5. Oktober 2021.
  10. ↑ She's Back! Adele Announces New Single 'Easy On Me'. In: That Grape Juice. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  11. ↑ Jordan Moreau: Adele Returns: New Single 'Easy on Me' Is Coming Next Week. In: Variety. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  12. ↑ Vorlage:Cite magazine
  13. ↑ a b Adele's New 'Easy On Me' Music Video Has A Link To 'Hello'. In: Capital FM. 5. Oktober 2021, abgerufen am 6. Oktober 2021.
  14. ↑ James Rettig: Adele's New Song "Easy On Me" Out 10/15. In: Stereogum. 5. Oktober 2021, abgerufen am 5. Oktober 2021.
  15. ↑ Vorlage:Cite magazine
  16. ↑ Vorlage:Cite magazine
  17. ↑ Adkins Adele, Adele: Easy on Me. In: Musicnotes.com. 5. Oktober 2021, abgerufen am 15. Oktober 2021.
  18. ↑ Neil McCormick: Adele, Easy On Me, review: The voice that digs deepest into the soul of the world In: The Daily Telegraph, 15 October 2021 
  19. ↑ Jochan Embley: Adele - Easy On Me review: She’s back, and she’s still sublime. In: Evening Standard. 15. Oktober 2021, abgerufen am 15. Oktober 2021 (englisch).
  20. ↑ Alexandra Pollard: With 'Easy on Me', Adele has returned with exposed wounds – review. In: The Independent. 15. Oktober 2021, abgerufen am 15. Oktober 2021 (englisch).
  21. ↑ Alexis Petridis: Adele: Easy on Me review – reliably, relatably Adele-esque. In: The Guardian. 15. Oktober 2021, abgerufen am 15. Oktober 2021 (englisch).
  22. ↑ Will Hodgkinson: Adele Easy On Me review: A great tune but it won't change the world In: The Times. Abgerufen im 15 October 2021 (englisch). 
  23. ↑ Charles-Éric Blais-Poulin: Un nouveau clip d'Adele signé Dolan et tourné au Québec. In: La Presse. 5. Oktober 2021, abgerufen am 6. Oktober 2021 (französisch).
  24. ↑ Adele a tourné son dernier clip au Québec... avec Xavier Dolan. In: 24 Heures. 5. Oktober 2021, abgerufen am 6. Oktober 2021 (französisch).
  25. ↑ Brittany Spanos, Althea Legaspi: Adele Returns and Reduces the World to Tears With 'Easy on Me'. In: Rolling Stone. 14. Oktober 2021, abgerufen am 15. Oktober 2021.
  26. ↑ Alexa Camp: Adele’s “Easy on Me” Is a Weepy but Understated Bid for Emotional Restoration. In: Slant Magazine. Abgerufen am 15. Oktober 2021 (amerikanisches Englisch).
  27. ↑ Hot/Modern/AC Future Releases. In: All Access. Archiviert vom Original am 8. Oktober 2021; abgerufen am 7. Oktober 2021.
  28. ↑ Top 40/M Future Releases. In: All Access. Archiviert vom Original am 13. Oktober 2021; abgerufen am 13. Oktober 2021.
  29. ↑ Easy On Me - Adele. In: Amazon. Abgerufen am 15. Oktober 2021.
  30. ↑ EASY ON ME SINGLE CASSETTE. In: Adele | Official Store. Abgerufen am 14. Oktober 2021 (englisch).
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