Wikipedia

Yeat

US-amerikanischer Rapmusiker
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Vorlage:Infobox musical artist

Noah Olivier Smith[1] (born February 26, 2000), known professionally as Yeat (occasionally stylized as YËAT Vorlage:IPAc-en Vorlage:Respell),[2] is an American rapper, singer, songwriter, and music producer. He gained recognition in mid-2021 after the release of his mixtape 4L and debut studio album Up 2 Më, with tracks from the latter, including "Gët Busy", "Turban", "Twizzy Rich", and "Monëy So Big", gaining popularity on TikTok. In 2022, he released his second studio album, 2 Alivë, and the EP Lyfë.

Early life

Noah Smith was born on February 26, 2000, in Irvine, California. Smith's mother is Romanian while his father is Mexican-American, with Smith's grandmother being Mexican and hailing from the Mexican city of Tijuana and his paternal grandfather being a white American. Smith has stated he does not know where his paternal grandfather is from nor did he know his grandfather's specific ethnic background beyond his grandfather being of some sort of Caucasian/white descent. His father was a member of a band and owned many instruments.[3] Yeat grew up in Portland, Oregon and was later raised in Lake Oswego, Oregon and attended Lakeridge High School. After graduating, Yeat moved to New York City to pursue his music career before eventually moving to Los Angeles, where he currently lives.[4]

Career

2015–2021: Career beginnings

Yeat began his career in 2015, originally making music under the name Lil Yeat, but these releases have since been deleted from the Internet.[5] On June 30, 2018, Yeat made his first public appearance under his current moniker, premiering a track called "Brink" on Elevator, a YouTube channel.[6] Yeat has stated that he created the name Yeat while high and trying to come up with one word that sounds familiar to people.[5][4] His stage name has also been described as a combination of "yeet" and "heat."[2] Yeat has mentioned how his use of LSD was able to help him pursue his music career.[5] He released his first mixtape, Deep Blue Strips on September 20, 2018.[7] On February 21, 2019, he premiered the music video for his track "Stay Up" on Elevator.[8]

2021–present: Viral success, Up 2 Më, 2 Alivë, and Lyfë

Yeat achieved viral success online through platforms such as TikTok in 2021.[9][10] Writing for Pitchfork, Mano Sundaresan commented "Cutting his teeth in the influential online rap collective Slayworld over the last few years, Yeat was always a little stranger than his peers, and consequently cast as a minor figure. But in 2021, his surrealist bent became his superpower."[11] Yeat's music began to gain traction online following his 4L mixtape, which was released June 11, 2021.[9][12] The 4L project notably included "Sorry Bout That" and "Money Twërk".[12]

In August, he released the EP Trëndi which had increased success with "Mad Bout That" and "Fukit".[9] Also in August, a snippet of his song "Gët Busy" went viral online, attracting considerable media and fan attention upon its release.[13] The song was particularly cited by media outlets for its line: "this song already was turnt but here's a bell", which was immediately followed by the ringing of church bells (which are often incorporated into his songs).[13][14] Fellow rappers Drake and Lil Yachty also referenced the line.[12]

On September 10, Yeat released his album Up 2 Më through a one-album deal with Interscope Records.[15] The album received generally positive reception from music reviewers.[12][10][14] After this Interscope deal ended, Yeat had fulfilled a promise he made to Zack Bia, signing to the latter's Field Trip Recordings and Conor Ambrose's Listen To The Kids in a joint venture with Geffen Records and Interscope Records.[16]

On January 22, 2022, Up 2 Më made its debut on the Billboard 200, reaching number 183.[17] Also in January, Yeat announced a release date for his next album 2 Alivë for mid-February.[18] His song "U Could Tëll" was featured in the Euphoria episode "You Who Cannot See, Think of Those Who Can", which premiered in February.[19]

He released the single "Still Countin" on February 11, alongside a music video directed by Cole Bennett.[20] On February 18, Yeat released his debut album 2 Alivë through Geffen Records, Interscope Records, Field Trip Recordings, Listen To The Kids and Twizzy Rich.[21] It debuted at number 6 on the Billboard 200 with around 36,000 units sold, making for his highest charting project.[22] On April 1, the deluxe version of 2 Alivë titled 2 Alivë (Geëk Pack) was released.[23] On April 29, he released a single with Internet Money Records titled "No Handoutz".[24]

Yeat was also commissioned to create a song for a Lyrical Lemonade-produced trailer cut of Minions: The Rise of Gru. "Rich Minion" released on June 28.[25] The song was soon associated with "GentleMinions", an Internet meme involving people dressed in formal attire to watch the film.[26][27]

On September 2, Yeat released "Talk", a single from his Lyfë EP, which released a week later on September 9.[28][29]

Musical style

Yeat began making music that had Auto-Tune-infused vocals.[30] In 2021, he adopted a more aggressive and synth-based sound, joining a growing group of rappers that used "rage beats", a sound that became a SoundCloud staple influenced and pioneered by the lively vocal deliveries and EDM-influenced beat selections of artists such as Playboi Carti, SoFaygo, & Trippie Redd.[12] His vocal style has drawn comparisons to notable rappers like Playboi Carti, Future, and Young Thug.[12] Yeat has stated the latter two are some of his biggest inspirations.[4] Yeat's signature vocal preset is based on a vocal chain given to him by frequent collaborator and fellow musician Weiland, who once gave Yeat a vocal chain to record with that was based on the vocal effects Weiland used to record his own music.[31]

Yeat has also been noted to employ a unique lingo in his music, coming up with ad-libs and phrases such as "twizzy", "krunk", and "luh geeky", and often referencing Tonka in his lyrics often.[5] His father was one of the inspirations for him creating these unique words, as he himself would make up his own words when Yeat was a child.[5]

Certain aspects of Yeat's music have led him to be associated with various Internet memes and trends, especially the frequent use of bell sounds in his song's beats.[27][32][33][34]

Twizzy Rich Entertainment

Twizzy Rich Entertainment is an independent record label that was founded by Yeat in 2021 currently based out of Los Angeles, California.

Current Roster

Artists

  • Yeat (née Noah Oliver Smith)
  • SeptembersRich (née Xavier Canyon Moore)

Producers

  • Trgc (née Jammarius Hill)
  • Rision (née Robert Juardo)
  • Ice (née Oscar Vidal)

Discography

References

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Vorlage:Yeat

  1. ↑ ASCAP MUSIC CREDITS - YEAT.
  2. ↑ a b Tom Breihan: Yeat Is The Future, Maybe. In: Stereogum. 23. Februar 2022, abgerufen am 6. Juli 2022.
  3. ↑ Everything You Need to Know About Yeat. In: Complex. Abgerufen am 26. Mai 2022 (englisch).
  4. ↑ a b c Vorlage:Cite AV media
  5. ↑ a b c d e Jessica McKinney: Everything You Need to Know About Yeat. In: Complex. 28. Februar 2022, abgerufen am 2. März 2022.
  6. ↑ Vorlage:Cite AV media
  7. ↑ Deep Blue Strips by Yeat. In: Genius. Abgerufen am 25. Dezember 2021 (englisch).
  8. ↑ Vorlage:Cite AV media
  9. ↑ a b c Owen Myers: Who are they: YEAT. In: The Rocket. 3. September 2021, abgerufen am 29. September 2021.
  10. ↑ a b David Aaron Brake: New Music Friday – New Albums From Baby Keem, Common, Tommy Genesis, Paul Wall, AZ + More. In: HipHopDX. 9. September 2021, abgerufen am 29. September 2021.
  11. ↑ The 100 Best Songs of 2021. In: Pitchfork. 6. Dezember 2021, abgerufen am 6. Juli 2022.
  12. ↑ a b c d e f Alphonse Pierre: Yeat: Up 2 Më Album Review. In: Pitchfork. 17. September 2021, abgerufen am 29. September 2021.
  13. ↑ a b Alphonse Pierre: Listen to Yeat's "Gët Busy":The Ones. In: Pitchfork. 30. August 2021, abgerufen am 29. September 2021.
  14. ↑ a b Chris Richards: Yeat redefines what it means for a rapper to rock the bells In: The Washington Post, September 13, 2021. Abgerufen im September 29, 2021 
  15. ↑ Samantha Cole: Yeat Follows Up His Viral Success With New Project "Up 2 Me". In: HotNewHipHop. 12. September 2021, abgerufen am 29. September 2021.
  16. ↑ Eric Skelton: The Real Zack Bia. In: Complex. 14. Februar 2022, abgerufen am 21. Februar 2022.
  17. ↑ Mason Kirby: Yeat earns his first-ever Billboard 200 entry with 'Up 2 Më'. In: Our Generation Music. 20. Januar 2022, abgerufen am 23. Januar 2022.
  18. ↑ Mackenzie Cummings-Grady: 'Gët Busy' Rapper Yeat Provides '2 Alivë' Album Update. In: HipHopDX. 15. Januar 2022, abgerufen am 25. Januar 2022.
  19. ↑ Lewis Knight: Euphoria season 2 soundtrack: Full list of songs in Zendaya series. In: Radio Times. 28. Februar 2022, abgerufen am 2. März 2022.
  20. ↑ Still Countin – Single by Yeat on Apple Music. via Apple Music, abgerufen am 10. Februar 2022.
  21. ↑ Alexander Cole: Yeat Enlists Young Thug, Gunna, Ken Car$on, & More On "2 Alive". In: HotNewHipHop. 18. Februar 2022, abgerufen am 18. Februar 2022.
  22. ↑ Yeat "2 Alivë" First-Week Sales Projections. In: HotNewHipHop. 24. Februar 2022, abgerufen am 5. März 2022 (englisch).
  23. ↑ Listen to Yeat's '2 Alivë (Geëk Pack)' Featuring 2 Songs With Lil Uzi Vert. In: Complex. Abgerufen am 30. April 2022 (englisch).
  24. ↑ Internet Money Recruits Yeat for New Song "No Handoutz". In: Complex. Abgerufen am 30. April 2022 (englisch).
  25. ↑ Jordan Darville: Yeat made a song for the Minions soundtrack. In: The Fader. 29. Juni 2022, abgerufen am 30. Juni 2022.
  26. ↑ Mat Jones: Why Are Hordes of People Dressing in Suits to See Minions: The Rise Of Gru? In: IGN, July 4, 2022. Abgerufen im July 5, 2022 (englisch). 
  27. ↑ a b Ana Diaz: The 'GentleMinions' trend, explained. In: Polygon. 6. Juli 2022, abgerufen am 6. Juli 2022.
  28. ↑ Trace William Cowen: Yeat Shares New Single "Talk" From Forthcoming 'LYFË' Project. In: Complex. 2. September 2022, abgerufen am 4. September 2022.
  29. ↑ Jordan Darville: Yeat shares new song "Talk," details Lyfë EP. In: The Fader. 2. September 2022, abgerufen am 4. September 2022.
  30. ↑ Liam McCarthy: Yeat is an 18-year-old rapper from Portland with a suffocating grip on catchy melodies. In: Elevator. 15. Februar 2022, abgerufen am 15. Februar 2022.
  31. ↑ Yeat says he doesn't have a music process. In: Complex. Abgerufen am 15. Juni 2022 (englisch).
  32. ↑ The Genius Community's 50 Best Songs Of 2021. In: Genius. 29. Dezember 2021, abgerufen am 6. Juli 2022.
  33. ↑ Alexander Cole: Internet Money Teams Up With Yeah On The Hypnotic Single "No Handoutz". In: HotNewHipHop. 22. April 2022, abgerufen am 6. Juli 2022.
  34. ↑ Elizabeth de Luna: Minions shatters box-office records because Gen Z is obsessed with it. In: Mashable. 5. Juli 2022, abgerufen am 6. Juli 2022.
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