Ivana Sert (née Smiljković) (Vorlage:Lang-sr-Cyrl; born 25 October 1979) is a famous Serbian-Turkish television personality, socialite, presenter, model, fashion designer, entrepreneur, businesswoman, beauty pageant titleholder, author, and occasional actress. She is the founder of the Ivana Sert brand and is known for her role as a judge on Show TV's Bugün Ne Giysem? since 2010.[1]
Early life and career
Before pursuing a career in modeling, she studied piano and ballet until the age of 16. Having been crowned Miss Belgrad in 1990s, she competed in the Miss Yugoslavia and Miss Globe International pageants. In 2002, she moved to Istanbul. As a result of Ivana's enormous popularity due to her creative fashion sense, she was nicknamed "İkoncan" by the Turkish media. Sert speaks fluently Turkish, Serbian, and English.
In 2012, Sert appeared as a special guest star in the thirty fourth episode of the Kanal D series Yalan Dünya as herself. She is the co-host of the television program En Büyük Show that airs on Show TV.[2]
Ivana Sert is the author of the 2012 book Bizimlesin.[3]