GeForce Partner Program
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The Nvidia GeForce Partner Program is a marketing program designed to provide partnering companies with benefits such as public relations support, offering video game bundling, and marketing development funds, among other things.[1] The program has proven to be controversial, with many people complaining about it being a possible anti-competitive practice.[2]
History
The GeForce Partner Program was first announced by Nvidia in a blog post on March 1, 2018.[3] On March 8, 2018, technology website HardOCP released an article which stated that "[Everyone I interviewed] did however have the same thoughts on GPP. 1.) They think that it has terms that are likely illegal. 2.) GPP is likely going to tremendously hurt consumers' choices. 3.) It will disrupt business with the companies that they are currently doing business with, namely AMD and Intel."
References
- ^ "Nvidia gets anti-competitive with unsavory GeForce Partner Program".
- ^ https://www.hardocp.com/article/2018/03/07/geforce_partner_program_impacts_consumer_choice
- ^ "GeForce Partner Program Helps Gamers Know What They're Buying | NVIDIA Blog". The Official NVIDIA Blog. 2018-03-01. Retrieved 2018-04-10.