Seven Network
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File:Channelseven.svg | |
Type | Broadcast television network |
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Country | |
Availability | Metropolitan and Regional Australia |
Founded | 1963 as Australian Television Network |
27.1% Nationally [1], 2005 Ratings Season | |
Owner | Kerry Stokes |
Launch date | 1956 as HSV-7 & ATN-7 1963 as Australian Televison Network |
Callsigns | ATN-7 Sydney HSV-7 Melbourne BTQ-7 Brisbane SAS-7 Adelaide TVW-7 Perth |
Official website | www.yahoo7.com.au |
The Seven Network (ASX: SEV) is an Australian television network. It has the distinction of owning stations with a combined population coverage greater than any other free to air network in Australia. Its parent company and namesake has, in recent years, grown into a diversified media company. Seven's main shareholder is Kerry Stokes, who also owns Australian Capital Equity and subsidiaries such as heavy equipment supplier Westrac.
The network's headquarters are in a converted warehouse at Jones Bay Wharf in Pyrmont, Sydney. Its news headquarters is in Martin Place, Sydney and its major production facility is at Epping in Sydney's northern suburbs. The broadcast signal for the network arises from the digital broadcast centre in the Melbourne docklands.
For all of its history, Seven has been in constant rivalry with the Nine Network and shall continue to be into the foreseeable future.
History
The network originated as an alliance of stations owned and operated by Fairfax (in Sydney) and The Herald and Weekly Times Ltd (in Melbourne).
The Melbourne station was sold to Fairfax following Murdoch's takeover of H&WT; Fairfax in turn relinquished ownership of the Sydney and Melbourne flagships through the disastrous privatisation by Warwick Fairfax Jr.
The buyer was the Qintex group, controlled by colourful entrepreneur Christopher Skase, a former Australian Financial Review journalist who had leveraged ownership of a small mining company to acquire specialist retail assets (eg the upmarket jeweller Hardy Bros) and then move into property development, notably the three Mirage resorts in Queensland and Hawaii.
Qintex had a station in Brisbane, which was sold in order to acquire the Sydney, Melbourne & Brisbane stations. After that, it purchased the stations in Adelaide & Perth.
Qintex collapsed ingloriously after an unsuccessful takeover of MGM/UA, the Hollywood studio that has been recurrently bought and sold by Kirk Kerkorian.
Court Convictions
Convictions have been recorded against Channel Seven for broadcasting an inflammatory story on n the nightly news and on the Today Tonight and Sunrise programs the following day about a 14-year-old boy when they breached the law by broadcasting a story about a boy they said was trying to divorce his parents.D espite repeated warnings from government authorities and the head of the Children's Court the programs identified the teenager.David Koch, Melissa Doyle and Naomi Robson was cleared of responsibility when it was decided that they were not in control of what was broadcasted but the executive producer was responsible.
Magistrate Lisa Hannan imposed convictions against Channel Seven but not the individual news directors and editors due to their previous good character.
The Magistrate put the corporations on a two-year good behaviour bond and ordered them to donate $50,000 to charities for homeless people although seven said that they will be appealing against the conviction.[1]
Assets
While originally focusing on running a television network, Seven has recently diversified into a range of other media areas over the past decade. Below are some of the businesses it has run, or is involved with:
Current
- It owns a large stake in the Telstra Dome (previously Colonial Stadium) stadium in Melbourne.
- It owns a third of Sky News Australia, a subscription TV channel. The other equal partners are PBL (Nine) and BSkyB (Sky Television UK).
- It owns a magazine publishing business, Pacific Magazines, which publishes the following magazines in Australia and NZ:
- It operates the Austext teletext service.
- It owns C7 Sports, which had a number of subscription sport channels and is continuing its efforts to find carriage again. The service was originally available on Optus Vision and Austar plus Foxtel during the Olympics in Sydney
- Seven owns a 33% share in mobile solutions enabler m.Net Corporation, making it a major shareholder along with Telstra and Alcatel.
- Seven owns a 50% share in Yahoo! 7, with Yahoo! Inc owning the other 50%.
Past
- It was a former stakeholder in the Optus Vision consortium.
- It owned a part of Metro-Goldwyn-Mayer - Once during the Christopher Skase ownership through Qintex in 1989 and again with Kerry Stokes in 1997.
- It was a former partner in the AOL7 Internet joint venture with America Online and Telecom New Zealand subsidiary AAPT. This venture is now owned by Primus Telecom and has been renamed "Primus-AOL", but Seven continues to supply it with content.
- It owned Ticketmaster7, a ticketing company.
- It owned a majority stake in B Mobile, a mobile phone retailer but has now sold out.
- It owned the (now defunct) i7 portal.
- It was a partner in Sports Vision, a company that ran the now defunct Sports Australia channels.
- It owned Australia Television (now ABC Asia Pacific), a FTA satellite service broadcasting to Asia and the Pacific.
- It and Granada Television each owned half of the Red Heart production company. The two companies retain close ties.
On Air
Entertainment
Seven has traditionally been the #2 television network in Australia, trailing Channel Nine but above Network Ten. In 2005 Seven has had a ratings resurgence after a disastrous 2004 with assistance from the following American programs:
- Desperate Housewives
- Lost
- Boston Legal
- Crossing Jordan
- Grey's Anatomy
- Prison Break
- Commander in Chief
- Stargate SG1
- Stargate Atlantis
- Alias
- Las Vegas
- The Amazing Race which was moved from 11:30 Friday to 9:30 Thursday at the start of series 6.
Oddly enough, Seven won back market share on the back of Desperate Housewives and Lost, the same shows ABC used in America to gain back a top slot in the ratings.
Seven is also renowned for producing top rating Australian productions, some of which include:
- Blue Heelers (Cancelled, finale will air later in 2006)
- All Saints
- Home and Away
- True Stories
- Dancing with the Stars
- Deal or No Deal
- The Great Outdoors
- My Restaurant Rules
- The Mole: The Amazing Game
For full list of Seven programs see:
Sport
The Seven Network was once a major player in Australian sports broadcasting. In 2001 the network ended a 40-year run as AFL football broadcaster when Nine and Ten jointly won the television rights.
On January 5 2006, the Australian Football League conditionally accepted a bid from Seven and Ten to broadcast AFL games from 2007 - 2011. The success of the bid depends on Seven and Ten meeting the strict demands of the AFL set in the Nine Network's original bid. This may be rather more difficult than many people understand as it involves Seven and Ten finding a Pay TV partner. ESPN had been brought up as a Pay-TV partner in the Seven-Ten deal, however whether if they expressed interest is unclear. Due to the fact that PBL (Nine Network) owns 25% of Foxtel, it will be rather difficult for a deal to occur which would satisy both companies. They have until 4 May 2006, otherwise the AFL will award the rights back to Nine.
Channel Seven holds the broadcast rights to the following events:
- 2006 Winter Olympics in Turin
- 2007 Rugby World Cup
- 2008 Summer Olympics in Beijing
- The Australian Golf Open
- The Australian Open
- Bledisloe Cup Rugby
- Kooyong Classic
- The Melbourne Cup Carnival
- The Spring Racing Carnival
- Mt Buller World Aerials
- Natwest Series 2005 (Ashes One Day Series)
- The Sydney to Hobart Yacht Race
- The Gold Coast Hard Court Championships
- Tri-Nations Rugby
- World Gymnastics Championships
- Pending: AFL Premiership Season from 2007-2011 (Joint with Network Ten)
News

The Seven Network's news service is called Seven News. Seven News produces the following bulletins/programs:
Seven News also assist in production of:
- Border Security
- Medical Emergency
- True Stories
Callsigns
Callsigns for Seven Network stations in the capital cities:
- ATN-7, Sydney
- HSV-7, Melbourne
- BTQ-7, Brisbane
- SAS-7, Adelaide (originally SAS-10, transferred frequency and network affiliation to Seven in 1987)
- TVW-7, Perth
The Seven Network also owns Seven Queensland, which covers the Regional Queensland market. This market covers the east coast of the state, except for South East Queensland.
Affiliates
Seven Network programming is also carried by the following affiliate networks:
- Seven Darwin - Darwin
- Seven Central - Remote Central and Eastern Australia
- Southern Cross Television - Tasmania (non-exclusive)
- Central - Spencer Gulf (non-exclusive)
- Central - Remote South Australia (non-exclusive)
- Central - Broken Hill (non-exclusive)

- Prime - Northern New South Wales
- Prime - Southern New South Wales
- Prime - Victoria
- GWN - Western Australia
- Prime - Griffith (WIN owns both commercial broadcasters in Griffith - one carries their own programming, the other is a feed from Prime Television)
Slogans
- 1970: "The Seven Revolution"
- 1971-72: "Looking Good"
- 1972-73: "Something Special"
- 1975: "Seven Colour Telvision" (March-August 1975)
- 1975: "Seven Colours Your World" (September-December 1975)
- 1976-79: "The Colour Machine"
- 1980: "You're on Seven"
- 1980-81: "A Part of You"
- 1982: "Take a Bow" (HSV-7)
- 1983: "Just Watch Us NOW!" (based on NBC's promo slogan "Just Watch Us Now")
- 1983: "Be There" (HSV-7) (again, based on NBC's one)
- 1984: "Sevensational" (HSV-7)
- 1984-88: "Love You Perth/Brisbane" (TVW-7/BTQ-7)
- 1985: "Let's All Be There" (borrowed from NBC slogan)
- 1985-86, 1988: "Hello Melbourne" (HSV-7)
- 1987: "Say Hello!" (HSV-7/ADS-7)
- 1989: "Only the Best on 7"
- 1990: "The Place to Be"
- 1991: "In the Mood"
- 1994-96: "Discover It All"
- 1997-98: "Everyone's Home"
- 1999-2003: "The One to Watch"
- 2003/04: "Lucky Seven"
- 2005-: "Gotta Love It"
References
free to air audience share from 6:00pm to 12:00am. Data gathered and published by OzTAM. OZTam
- "National" refers to the main five metropolitan markets. Shares represents