Cheetos
Cheetos are a crunchy, cheese-flavored snack made from cornmeal introduced by Frito-Lay in 1948. They are popular enough that the word "Cheetos" is often used as a generic term for any similar snack foods, but it is, in fact, trademarked by the Frito-Lay company.
Cheetos are made in many different styles. There are "Crunchy" Cheetos, which are fried. Some Cheetos are baked in ovens; for instance, "Cheetos Puffs", "Cheetos Twists", "Cheetos Paws", and "Cheetos Whirls" are all "finished dryed" in very large throughput ovens.
One of the most popular varitities of Cheetos are "Flamin' Hot Cheetos" which are covered in a spicy powder. They also come in "Flamin' Hot Cheetos con Limon" which are also flavored with lime.
A distinguishing feature of snacks in this genre is their ability to turn the eater's fingers orange. This is due to the powdered dyes used to color the corn tubes. The powder is called Cheetle. Another feature is their irregular shape. The manufacturing process does not create uniform pieces. At times, exceptionally large Cheetos have been sold on eBay.
The product's mascot is Chester Cheetah who appears on the packaging and in its advertising. His (and Cheetos') slogan is "Dangerously cheesy!"
On South Park, the character of Cartman is excessively fond of a snack called Cheesy Poofs, which are very similar to Cheetos or cheese puffs.
According to an article in GQ Magazine, Saddam Hussein is very fond of Cheetos.
Cheeto is also the term for a shemale in a USA prison. [1]