Jump to content

Computer-assisted telephone interviewing

From Wikipedia, the free encyclopedia
This is an old revision of this page, as edited by Bit-MCSL (talk | contribs) at 02:47, 29 August 2007 (See also). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Computer Assisted Telephone Interviewing (CATI) is a telephone surveying technique in which the interviewer follows a script provided by a software application. The software is able to customize the flow of the questionnaire based on the answers provided, as well as information already known about the participant.

Several CATI packages, such as CfMC's Survent and Quancept by SPSS, have been around since the mid 1970s.

See also