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Don't Click Play

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Don't Click Play
Studio album by
Ava Max
ReleasedAugust 22, 2025 (2025-08-22)
RecordedSeptember 2023– 2025
LabelAtlantic
Ava Max chronology
Diamonds & Dancefloors
(2023) 		Don't Click Play
(2025)
Singles from Don't Click Play
  1. "Lost Your Faith"
    Released: February 7, 2025

Don't Click Play is the upcoming third studio album by American singer Ava Max. It is set to be released on August 22, 2025, through Atlantic Records.[1]

Background

In 2023, Max released her second studio album Diamonds & Dancefloors and embarked on her debut headlining concert tour, On Tour (Finally). In September, she started working on her third studio album after the end of the tour.[2] On April 9, 2025, Max shared a link to a website called "Don't Click Play on Ava Max", where visitors could click a "Sign the Petition" button and listen to a snippet of an upcoming album single.[3] She announced the album on May 1,[1][4] by quoting Ed Sheeran's announcement of his upcoming eighth studio album, Play, on Twitter.[5]

Promotion

In March 2024, Max posted a snippet of her single "My Oh My" and indicated that it was the beginning of a new era.[6] The song was initially intended to be the lead single of her third studio album;[7][8] however, after the release of her single "Spot a Fake" on September 20,[9] she revealed that only the latter would be included on the album.[10]

On February 7, 2025, Max released "Lost Your Faith" as the lead single of her third studio album, indicating that "Spot a Fake" was scrapped from the album.[11][12] An accompanying music video was released on March 18, 2025.[12]

References

  1. ^ a b "Ava Max anuncia el lanzamiento de su nuevo álbum, 'Don't Click Play'" (in Spanish). Europa FM. May 2, 2025. Retrieved May 3, 2025.
  2. ^ Gotto, Connor (September 11, 2023). "Ava Max admits touring has 'changed how I see the art of making music' as she begins work on third studio album". Retropop. Retrieved May 3, 2025.
  3. ^ Dailey, Hannah (April 9, 2025). "Ava Max Trolls Fans With Fake Petition Protesting Her Own Music". Billboard. Retrieved May 2, 2025.
  4. ^ Iasimone, Ashley (May 3, 2025). "Ava Max Announces 'Don't Click Play' Album, Reveals Release Date & Cover Art". Billboard. Retrieved May 4, 2025.
  5. ^ @AvaMax (May 1, 2025). "Don't Click Play the album ▶️ August 22nd" (Tweet). Retrieved May 2, 2025 – via Twitter.
  6. ^ Romero, Andrea (March 20, 2024). "Ava Max presenta un adelanto de 'My Oh My', el primer single de su tercer disco" (in European Spanish). Los 40. Retrieved April 4, 2024.
  7. ^ Méndez, Chris Malone. "Ava Max Paves The Way For Her Third Album With New Single 'My Oh My'". Forbes. Retrieved May 3, 2025.
  8. ^ Kaufman, Gil (May 7, 2024). "Ava Max on Proudly Entering 'My Oh My' Era With No Heartbreak, No Man Attached: 'This Is the Beginning Of Me'". Billboard. Retrieved May 3, 2025.
  9. ^ Pérez García, Sandra (September 20, 2024). "Ava Max nos vigila con prismáticos y no deja pasar ni una en su nuevo single: 'Spot a Fake'" (in European Spanish). Los 40. Retrieved September 20, 2024.
  10. ^ "Ava Max Is 'Forever Young'". AskAnythingChat. November 30, 2024. Retrieved May 3, 2025 – via YouTube.
  11. ^ Williams, Aaron (February 7, 2025). "Ava Max Sends A Message Of Hope With The Optimistic 'Lost Your Faith'". Uproxx. Retrieved February 19, 2025.
  12. ^ a b Mier, Tomás (March 19, 2025). "Ava Max Teases a 'New Album' as She Drops 'Lost Your Faith' Video". Rolling Stone. Retrieved May 2, 2025.
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