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Draft:Don't Click Play

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Don't Click Play
File:Ava Max - Don't Click Play.png
Studio album by
Ava Max
ReleasedAugust 22, 2025 (2025-08-22)
LabelAtlantic
Ava Max chronology
Diamonds & Dancefloors
(2023) 		Don't Click Play
(2025)
Singles from Don't Click Play
  1. "Lost Your Faith"
    Released: February 7, 2025

Don't Click Play is the upcoming third studio album by American singer Ava Max. It is set to be released on August 22, 2025, through Atlantic Records.[1]

Background

On April 9, 2025, Max shared a link to a website called "Don't Click Play on Ava Max", where visitors could click a "Sign the Petition" button and listen to a snippet of an upcoming album single.[2] She announced the album on May 1,[1] by quoting Ed Sheeran's announcement of his upcoming eighth studio album, Play on Twitter.[3]

Promotion

"Lost Your Faith" was released as the album's lead single on February 7, 2025, along with a visualizer.[4] Described as a "driving breakup song" with a "1980s rock-esque straight beat" that transitions into a "more electronic dance-pop instrumental" in the chorus, the track explores the emotional unraveling of a fading relationship.[4] The song's music video was released on March 18, 2025.[5]

References

  1. ^ a b Ava Max [@avamax] (May 1, 2025). "Don't Click Play the album ▶️ August 22nd". Retrieved May 2, 2025 – via Instagram.
  2. ^ Dailey, Hannah (April 9, 2025). "Ava Max Trolls Fans With Fake Petition Protesting Her Own Music". Billboard. Retrieved May 2, 2025.
  3. ^ @AvaMax (May 1, 2025). "Don't Click Play the album ▶️ August 22nd" (Tweet). Retrieved May 2, 2025 – via Twitter.
  4. ^ a b Williams, Aaron (February 7, 2025). "Ava Max Sends A Message Of Hope With The Optimistic 'Lost Your Faith'". Uproxx. Retrieved February 19, 2025.
  5. ^ Mier, Tomás (March 19, 2025). "Ava Max Teases a 'New Album' as She Drops 'Lost Your Faith' Video". Rolling Stone. Retrieved May 2, 2025.
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