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Progresif
Company typePrivate
IndustryTelecommunications
PredecessorB-Mobile
FoundedJuly 2014 (2014-07)
Headquarters
Unit 1 – 5, Block A & B Simpang 137-65, Jalan Pasar Baharu, Kampong Kiarong, Brunei BE1318
Area served
Brunei
Key people
  • Nurul Haniah Haji Jaafar, (CEO)
  • Abdul Hakeem bin Haji Basir
  • Johan Johar
  • Mohammad Yazdi bin Haji Yahya
  • Adi Iskandar bin Haji Basri
Products
ServicesHSDPA, UMTS, W-CDMA, EDGE, GPRS, GSM, LTE
RevenueIncreaseBND$62 million
Owner
  • Darussalam Assets
  • Unified National Networks Sdn Bhd
Number of employees
180
Divisions
  • Progresif Events
  • Progresif CARE+
  • Progresif Enterprise

Progresif Sdn. Bhd. (formerly known as Progresif Cellular) is a Brunei-based Government Linked Company headquartered in Bandar Seri Begawan, Brunei. Founded in 2014, Progresif now has more than 130 employees and around 200,000 customers,[1] with eight retail stores throughout the kingdom.

History

Progresif was established in June 2014 after acquiring assets and infrastructure left by the now defunct B-Mobile Communications Sdn Bhd.[2]

In July 2014, Progresif appointed Paul Hyde as chief executive officer,[3] and entered into an $18 million contract with Chinese multinational telecommunications equipment provider Huawei to help update legacy infrastructure and launch a network stabilisation program.[4] This project required a full replacement of the mobile core network and Radio Access Network, in addition to upgrading the backhaul network and all base stations from 3G to HSPA+. In February 2016, the company announced plans to launch 4G LTE technology, and in April 2017, the company submitted an official request to Brunei's telecoms regulatory body, Authority for Info-Communications Technology Industry (AITI), to begin trial of a 4G network.[5][6][7][8]

In June 2017, telecom industry veteran Paul Taylor was named as CEO of the company.[9] In October 2017, Progresif relaunched the company website, adding significant content in the areas of news, local events, and technology, as well as content from the company's quarterly magazine, and articles on the Arts & Culture, Environment, Education, and Entrepreneurship.[10]

After the formation of Unified National Network (UNN), Progresif relaunched their products and services[1] in January 2020. At the same time, Hjh Nurul Haniah binti Hj Md Jaafar was internally promoted to the position of chief executive officer.

Today, Progresif Sdn Bhd is a government-linked company under Darussalam Assets in Brunei Darussalam, has since expanded their operations to include the full spectrum of TelCo services and solutions to consumers, small medium enterprises, and large-scale businesses. Progresif has been steadily progressing to be a digital lifestyle partner with the launch Progresif CARE+, Brunei’s first self-care app with direct carrier billing features. Progresif’s other products in the ecosystem include an events and ticketing platform; Progresif Events.

Enterprise solutions

In 2017, Progresif launched Progresif Solutions, a division devoted to enterprise integration, particularly for business, banking, and government entities.[11] The first execution was for a subsidiary of Hong Kong Tianyi International Holding Co., Ltd.,[12] for a project site in Pulau Muara Besar and company headquarters at the Empire Hotel & Country Club.[13]

Progresif Ding! e-Wallet

In May 2018, Progresif (partnered with Bank Islam Brunei Darussalam) released Brunei's first mobile wallet platform. The branchless banking system allows Progresif subscribers to create a virtual debit card, with which they can pay bills, make donations, send money to other Progresif PAY users, and shop online.[14]

On 25 July 2024, Progresif Sdn Bhd proudly launched Ding!, a new cashless payment feature integrated within the Progresif Care+ app. This innovative digital payment solution aims to enhance financial inclusion and empower Micro, Small, and Medium Enterprises (MSMEs) as well as individual users in Brunei.

Powered by the Progresif Care+ app, which has been awarded the best payment initiative by Asia Communication Awards, Ding! offers a seamless and secure payment solution that enables users to perform digital transactions without the need for a traditional bank account. Progresif’s goal is to empower individuals with tools and visibility to track their finances and get an overview of their spending through simple and easy-to-understand visuals. This initiative aligns with Progresif’s commitment to enhance convenience and promote financial and digital literacy across Brunei.

Ding! was also awarded at the Brunei ICT Award in 2024 for Merit Award.

Retail branches

Progresif has five retail stores located around Brunei.[15] They are;

  1. Progresif Brunei International Airport Store, Berakas
  2. Progresif The Mall Store, Gadong
  3. Progresif Times Square Shopping Complex, Berakas
  4. Progresif Tutong Store, Tutong
  5. Progresif Seria Store, Kuala Belait

References

  1. ^ a b Bandial, Ain (December 30, 2019). "As Brunei's telcos scramble to adjust to a new business landscape, how will Progresif meet the challenge?". The Scoop. Archived from the original on January 3, 2020.
  2. ^ Paul Budde Communication Pty Ltd. (2015-12-15). "Brunei Darussalam - Telecoms, Mobile and Broadband". Market Research Reports® Inc. Archived from the original on 2017-12-01. Retrieved 2017-11-30.
  3. ^ "Progresif Cellular appoints CEO". www.customerzone360.com. Archived from the original on 2017-12-01. Retrieved 2017-11-30.
  4. ^ Jimi-Ha. "LOCAL NEWS". 3g.modasys.net. Retrieved 2017-11-30.
  5. ^ "Progresif to Upgrade 2 Primary Licences | Brunei's No.1 News Website". www.brudirect.com. Archived from the original on 2017-12-01. Retrieved 2017-11-30.
  6. ^ Oxford Business Group (2016-02-29). "Competition heats up in Brunei Darussalam's telecoms industry". Oxford Business Group. Archived from the original on 2017-11-30. Retrieved 2017-11-30. {{cite news}}: |last= has generic name (help)
  7. ^ "A milestone for Progresif as 4G trial begins – Borneo Bulletin Online". Borneo Bulletin Online. 2017-04-08. Archived from the original on 2017-12-01. Retrieved 2017-11-30.
  8. ^ "Progresif eyes 4G network". Retrieved 2017-11-30.
  9. ^ "Paul Taylor at helm of Progresif Cellular – Borneo Bulletin Online". Borneo Bulletin Online. 2017-06-06. Archived from the original on 2017-12-01. Retrieved 2017-11-30.
  10. ^ Bakar, Haadi. "Progresif has a new website | geekturf". geekturf.net. Archived from the original on 2017-12-22. Retrieved 2017-12-19.
  11. ^ Guan, Tan Wee (2017-05-25). "Brunei's Progresif Cellular enters regional market with cost-effective enterprise solutions". Asia News Network. Retrieved 2018-08-25.
  12. ^ "Company Overview of Hengyi Industries.Sdn.Bhd". www.bloomberg.com. Archived from the original on 2018-05-13. Retrieved 2018-08-25.
  13. ^ "Progresif, Hengyi pen landmark data connection and solutions deal | Borneo Bulletin Online". borneobulletin.com.bn. Archived from the original on 2018-08-26. Retrieved 2018-08-25.
  14. ^ "Rano360.com  » Progresif Pay is out". progresif.com. {{cite web}}: |archive-url= requires |archive-date= (help)
  15. ^ "Contact – Progresif". progresif.com. Archived from the original on 6 August 2020. Retrieved 9 August 2020.
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