Van Leeuwen Ice Cream
| Founded | 2008 in New York City |
|---|---|
| Founders | Pete Van Leeuwen, Ben Van Leeuwen, Laura O'Neill |
| Website | vanleeuwenicecream |
Van Leeuwen Ice Cream is an American ice cream parlor chain.
History
Van Leeuwen began as a food truck in New York City in 2008 between Pete Van Leeuwen, his brother Ben, and their partner Laura O'Neill. Their yellow trucks sold flavors based on imported ingredients like Ceylon cinnamon, Sicilian pistachios, and vanilla from Papua New Guinea.[1] The American private equity firm Nextworld invested $18.7 million in the company in 2020. By 2021, Van Leeuwen had opened 27 stores across the United States, including 17 in New York City.[2] Van Leeuwen opened its 30th store in 2022 with their first locations in Dallas[3] and Colorado.[4]
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References
- ^ Tumin, Remy (October 20, 2022). "Cash or Card for a Cone? Van Leeuwen Must Take Both, N.Y.C. Says". The New York Times. ISSN 0362-4331.
- ^ Howe, Ben Ryder (August 13, 2021). "The Cutthroat World of $10 Ice Cream". The New York Times. ISSN 0362-4331.
- ^ Smith, Courtney E. (May 2, 2022). "New York City's Van Leeuwen to Open Ice Cream Shop in West Village". Eater Dallas. Retrieved October 24, 2022.
- ^ Kirk, Alexander (August 5, 2022). "Van Leeuwen Ice Cream opening first Colorado shop". KUSA.com. Retrieved October 24, 2022.