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Smart Design

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Smart Design
Company typePrivate
IndustryDesign firm, industrial design, interaction design, branding
Founded1980 (1980)
FounderDavid Stowell
Headquarters,
United States
Area served
Worldwide
Key people
Richard Whitehall, Tucker Fort
Websitehttps://smartdesignworldwide.com

Smart Design (often referred to as "Smart"), is a design consultancy based in New York City[1]. Smart was founded in 1980, by industrial designer Davin Stowell[2][3], and has worked with clients including HP, Johnson & Johnson, Gillette, BBVA, and PepsiCo's Gatorade[4][5]. The firm is best known for its design of the original Oxo Good Grips line in 1989, and longstanding relationship with Oxo[6]

References

  1. ^ "Smart Design - About". Smart Design. Retrieved 2021-10-17.
  2. ^ "Davin Stowell". Industrial Designers Society of America - IDSA. 2011-03-28. Retrieved 2021-10-17.
  3. ^ "Interview with Davin Stowell, founder of Smart Design". designboom. 2014-08-29. Retrieved 2021-10-17.
  4. ^ "Smart Design - Clients". Smart Design. Retrieved 2021-10-17.
  5. ^ "Smart Design - Crunchbase Company Profile & Funding". Crunchbase. Retrieved 2021-10-17.
  6. ^ "OXO International - Case - Harvard Business School". www.hbs.edu. Retrieved 2021-10-17.